03 / Starters

Our focus

Opportunities where markets meet.

More starts here.

Sport, entertainment, media and iGaming. We look at audience needs and the businesses that can grow around them.

Sporttech

Sport and technology

Products for athletes, teams and fans. Training, data and new ways to engage with sport.

Entertainment and experiences

Technology that changes how people play, watch, connect and spend time together.

Content and audiences

New media products, platforms and formats. We explore content creation, distribution and business models.

Interactive products

Products and infrastructure for iGaming. We explore user experience, technology and partnership opportunities.

Our approach

One idea, several markets

A fan product can be media, entertainment and a technology platform at the same time. We assess the whole opportunity, beyond its category.

Shared questions

Who is the user? What do they need? Why would they choose this product? How can it become a business? These questions apply across every sector.

The next step

Tell us what you are working on.
Let's find a starting point.